To capture Enya's essence, I drew inspiration from the Japanese meanings of its name and imagined a persona similar to Regina George from Mean Girls—cool, confident, and undeniably magnetic. This influence shaped the logo’s sharp yet curvy design and the vibrant color palette, giving Enya a flirtatious, yet bold energy. The Enya beach towel was designed to stand out with its bright, reversible design—creating two distinct looks in one product that’s all about turning heads.

Enya's branding now stands out with its unmistakable allure. The "STEAL THE SHOW" towel became a statement piece, embodying the bold, confident vibe that draws attention. This visual identity helped position Enya as a brand that’s not just a product, but a statement of individuality.

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